Laurie Osborne
Copywriter-at-Large
HELLO
Searching for the right words?
With 19 years' experience collaborating with business owners, big brands and agencies, I can help.
"Laurie is an amplifier. He makes sure that the right message is heard in a way that's easily understood."
JAY UHDINGER, Founder, Gauss Eyewear
"Laurie is a versatile writer, always deadline-conscious and willing to go the extra mile."
JUREEPORN THAIDUMRONG, Founder & Creative Chairwoman, GREYnJ United
CLIENTS
Freelance Copywriter 2022 - Present
Crafted video scripts, social media posts, web copy and banners for Amazon Web Services (AWS) and SendPreview.com
Associate Creative Director 2021 - 2023
Developed creative copy used across apps, website, TVCs, billboards, radio ads, magazine articles and social media posts for leading cryptocurrency exchange.
Freelance Copywriter 2017 - Present
Wrote a wide variety of creative copy for Singtel, Schroders, Prudential and Under Armour.
Freelance Copywriter 2017 - Present
Developed brand identities for innovative new hotel resort and spa properties throughout Indonesia.
MullenLowe Group Asia Pacific
Freelance Copywriter 2014 - 2018
Developed copy for Garuda Indonesia, the archipelago's national airline, and Paddle Pop ice creams.
Viva Creative Studio
Freelance Copywriter 2015 - 2017
Wrote creative copy for Southeast Asia's JW Marriott and Renaissance Hotels.
Brilliant Basics
Freelance Content Strategist 2015 - 2016
Developed interactive multimedia installation content for a major telecommunications brand.
Freelance Content Strategist 2014
Co-developed annual strategy for the content creation, delivery and governance of Audi Singapore's members' portal, myAudiworld.
Client Services 2013 - 2014
Worked closely with Diageo Australia to develop national experiential campaigns for brands such as Johnnie Walker, Smirnoff and Bundaberg.
Conceptualised and co-produced world-class events on schedule and within budget, while nurturing new business through social media engagement.Freelance Copywriter 2010 - 2012
Developed award-winning copy for international clients that included Heineken, Tiger beer, lebua Hotels & Resorts and Kimberly-Clark.
National Correspondent 2010 - 2011
Reviewed Thailand’s latest hotel resorts and restaurants for prestigious global publication with a circulation of 809,604.
Senior Editor 2010 - 2011
Developed press releases, advertorials, websites, microsites and print copy for a diverse roster of clients that included Rémy Martin, Nikki Beach, Radisson hotels, Onyx Hospitality Group and the Singapore Tourism Board.
Freelance Copywriter 2010 - 2011
Delivered a daily smorgasbord of written content for Asia’s largest online travel portal.
Contributing Writer 2006 - 2011
Updated ‘Hotels’ and ‘Nightlife’ sections of Bangkok’s best-selling annual guidebook.
Jeh United, now GREYnJ United
Copywriter 2008 - 2009
Working for Thailand's creative powerhouse, I wrote and presented TVC, billboard, radio, print and online copy for clients that included Nestlé and Muthi Maya.
let's talk
Brochure or billboard?
Podcast script or press release?
Wherever you are, I'd love to hear about your project.
Seriously, don't leave me hanging.
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